Director of Marketing and Communication

Posting Details Position Title Director of Marketing and Communication Division Institutional Advancement Department/Office Marketing & Communications Position Summary

TheMarketing Communicationsdepartment invites applications for aDirector of Marketing and Communicationsposition.

Members of the Marketing and Communications team are storytellers who create engaging and dynamic marketing messages and materials that raise the profile and awareness of St. Catherine University. Members of this team serve as the voice of St. Kate’s, representing our diverse student body, our commitment to social justice, and helping to achieve our organizational mission.

TheDirectoris a key member of the Marketing and Communications team. This person will help develop and direct a comprehensive program that advances the university’s marketing and communications goals by presenting and marketing St. Kate’s in a compelling way that is consistent in a variety of mediums and across multiple channels. This position works cross-functionally with our internal partners and clients to meet strategic goals, develop effective marketing materials and campaigns, and help drive organizational growth. The Director’s focus includes undergraduate and graduate recruitment efforts, strategic communications, reputation-building and brand awareness; and public relations. This position also brings an analytic and data-driven approach to the work that fosters smart, effective strategies and messages. Responsibilities will be to:

• Lead and implement integrated, comprehensive communication and marketing strategies for student recruitment, reputation, and philanthropy.
  
• Supervise staff and lead the effort in development and implementation of effective branding for the University.
  
• Develop strategic, integrated marketing plans, including marketing strategy for new and existing programs in collaboration with the Vice President of MarComm, Academic Affairs, and Admissions and Enrollment, including establishing goals and objectives.
  
• Oversee the implementation of outreach, recruitment, and marketing strategies across programs – including campaigns, events, digital marketing, and public relations outreach programs.
  
• Manage the activities of diverse marketing and communication functions, which include planning, coordinating, administering, and evaluating programs, projects, processes, policies, systems, and standards; determining strategic and ongoing work priorities; and allocating financial and human resources.
  
• Create an environment that supports collaboration, high-quality work products, and creativity.
  
• Partner with project manager to ensure distribution and quality of work; qualify, prioritize, and delegate workloads for team members.
  
• Provide leadership, vision, and direction to team and clients, including providing expertise and advice to campus leadership regarding internal and external public relations matters.
  
• Mentor and develop team members to fulfill their greater growth potential; lead team to actively participate in campus life to ensure deep awareness of University story as it continues to evolve
  
• Develop strategic communications to communicate with constituent audiences during times of crisis, including but not limited to community messages, talking points, and media statements in collaboration with the VP of MarComm, Media Relations Specialist, and University leadership and/or spokespersons.
  
  

St. Catherine University in St. Paul/Minneapolis, Minnesota, is a comprehensive Catholic university and home to one of the nation’s largest colleges for women, with associate and graduate programs for all genders. Founded by the Sisters of St. Joseph of Carondelet in 1905, the University integrates liberal arts and professional education within the Catholic traditions of intellectual inquiry and social teaching. Committed to excellence and opportunity, St. Catherine enrolls nearly 5,000 students in certificate, associate, baccalaureate, master’s and doctoral programs in traditional day and evening/weekend/online formats.

Minimum Qualifications

• Bachelor’s degree in English, Journalism, Communications, Marketing, Public Relations or related degree
  
• Advanced experience in marketing, communications, or public relations
  
• Two (2) years of supervisory experience
  
• Superior, AP-style writing and editing skills; strong attention to detail
  
• Experience translating deep customer insights into content strategy approach that is personalized, relevant, and strategic

Preferred Qualifications EEO Statement

St. Catherine University is an equal opportunity employer. Our commitment to inclusion reflects the central value of the Sisters of St. Joseph of Carondelet to “love of neighbor without distinction” and provides a learning and working environment that is enriched by the diversity of all our members. Individuals of religious, racial, ethnic, gender identity, nation of origin, or disability groups that have traditionally had less representation in higher education are encouraged to apply. Should you need an interview accommodation please contact us athr@stkate.eduor 651-690-6565.

Application instructions for STAFF

VisitSt. Kate Careersto apply. Please submit a cover letter detailing your interest in the position and how your experience aligns with the position requirements. Please also include up to 3 work samples that demonstrate your experience in leading a marketing or communications project. This may include but it is not limited to writing samples, campaign materials or plans, or marketing materials. Three references and successful completion of a background check will be required for employment. Application deadline is April 25, 2021.


St. Catherine University
2004 Randolph Avenue, St. Paul, MN 55105
Equal Opportunity Employer / Drug Free Workplace / Tobacco Free Workplace




Our university is a proud member of the Upper MidwestHERCand is committed to recruiting and retaining outstanding and diverse faculty and staff and assisting dual career couples. For more information and to find other higher education jobs in the Upper Midwest region, visit: www.uppermidwestherc.org.

Posting Number 20200086-STAFF Posting Start Date 04/09/2021 Application Deadline 04/25/2021 Posting Specific Questions

Required fields are indicated with an asterisk (*).

1. *What is your highest level of completed education?
   • Some high school
   • High school diploma or GED
   • Some college
   • Associate's degree
   • Bachelor's degree
   • Some graduate school
   • Master's degree
   • ABD
   • Professional degree (e.g., JD, MD)
   • Doctoral degree
2. *For any degrees beyond high school, what was your area of focus?

   (Open Ended Question)

3. *How many years of full-time supervisory experience do you have that included performance evaluations and time-card approval?
   • None to some
   • 1 year
   • 2 years
   • 3 years
   • 4 years
   • 5 years
   • 6 years
   • 7 years or more
4. *St. Kate’s is committed to making Inclusive Excellence a reality and has identified “Drive a Culture of Inclusive Excellence” as one of six priorities in the strategic plan. Give a specific example of how you have promoted a culture that values diversity, equity and inclusion in your current or recent role(s).

   (Open Ended Question)

5. *Are you presently legally authorized to work in the United States for any U.S. employer? Please be aware that St. Catherine University is only able to consider candidates who are authorized to work in the United States.
   • Yes
   • No
6. *St. Catherine University welcomes applications from candidates who are traditionally under-represented. We are happy to consider candidates who are currently in possession of a temporary work visa, however, please be aware that we do not offer employment visa sponsorship. Will you now or in the future require an employer to sponsor you for an employment-based visa/status in the U.S. (e.g. H-1B status)?
   • Yes
   • No
   • Maybe
7. *Can you perform the essential functions of this position with or without accommodation?
   • Yes
   • No
8. *How did you hear about this opportunity?
   • St. Catherine University website
   • St. Catherine University employee
   • Academic Jobs
   • American College Personnel Association (ACPA)
   • Association of Catholic Colleges/Universities
   • Association of Student Affairs at Catholic Colleges and Universities
   • Chronicle of Higher Education
   • College or University website
   • Council of Independent Colleges
   • DisabilityConnect.com
   • Diverse: Issues in Higher Education
   • DiversityConnect.com
   • Facebook
   • Google Jobs
   • HigherEdJobs
   • Higher Education Case Managers Association (HECMA)
   • Higher Education Recruitment Consortium (HERC)
   • Hispanic Outlook on Education Magazine
   • IMDiversity
   • Indeed
   • Inside Higher Ed
   • Insight Into Diversity
   • Latinos in Higher Ed
   • LGBTConnect.com
   • LGBTQ in Higher Education
   • LinkedIn
   • Minnesota College Professionals Association
   • Minnesota Council of Nonprofits
   • MinnesotaWorks.net/Minnesota Workforce Center
   • Minority Jobs
   • NAFSA: Association of International Educators
   • National Association of Independent Colleges and Universities
   • National Association of Student Personnel Administrators (NASPA)
   • National Conference on Race and Ethnicity (NCORE)
   • OutandEqual.com
   • People of Color in Higher Education
   • Pioneer Press
   • Pollen Midwest
   • Saint Paul Chamber of Commerce (SPACC)
   • SimplyHired.com
   • Star Tribune
   • StudentAffairs.com
   • Twin Cities Senior Student Affairs Officers listserv
   • Twitter
   • VeteransConnect.com
   • Women in Higher Education
   • ZipRecruiter
   • Other

Applicant Documents Required Documents

1. Resume
2. Cover Letter

Optional Documents

1. Other Document 1
2. Other Document 2
3. Writing sample #1
4. Writing sample #2
5. Writing sample #3