MARKETING SPECIALIST

Job no: 230516-AS
Work type: Staff-Full Time
Department: DCS/MARKETING&COMM/IMC GEN
Location: Madison
Categories: Communications, Editing, Broadcasting, Media, Marketing, Public Relations



Position Summary:

The Division of Continuing Studies supports the University of Wisconsin-Madison mission and the spirit of the Wisconsin Idea by advocating for and engaging lifelong learners. The Integrated Marketing and Communications (IMC) team advances the division mission and enriches the UW-Madison brand through the deployment of sophisticated marketing and communications strategies that enable and encourage enrollment of adult and nontraditional audiences at UW-Madison.

The Marketing Specialist will work across all teams within IMC, including digital, writing, design and account management. This individual will be a utility player, working on projects as needed. The position requires a collegial, self-directed individual and fast learner.

Position Duties:

List of Duties

Institutional Statement on Diversity:

Diversity is a source of strength, creativity, and innovation for UW-Madison. We value the contributions of each person and respect the profound ways their identity, culture, background, experience, status, abilities, and opinion enrich the university community. We commit ourselves to the pursuit of excellence in teaching, research, outreach, and diversity as inextricably linked goals.

The University of Wisconsin-Madison fulfills its public mission by creating a welcoming and inclusive community for people from every background - people who as students, faculty, and staff serve Wisconsin and the world.

For more information on diversity and inclusion on campus, please visit: Diversity and Inclusion

Degree and Area of Specialization:

Bachelor's degree required (most relevant academic fields include English, marketing, advertising, journalism, communication arts or related fields).

Minimum Years and Type of Relevant Work Experience:

-Five years of professional experience in marketing, advertising, journalism, communications or a related field
-Writing, editing and proofreading marketing content in a variety of styles
-Digital marketing experience, including social media, mass-market emails, content development and SEO
-Adobe Creative Suite, Microsoft Office Suite, WordPress, Hootsuite, Workzone, Wordpress and Eloqua
-Project coordination
-Familiarity with graphic design
-Proven ability to work quickly, accurately and independently under tight deadlines and high volume
-Experience handling multiple priorities in a detail-oriented environment and contributing to the success of the entire team
-Proven ability to work with diverse internal and external audiences with energy, collegiality, patience, passion, curiosity and a sense of humor
-Professional experience in higher education
-Experience in a high-volume agency setting, responding quickly to the unique needs of diverse clients
-Experience in strategic marketing planning

Assignment at the senior prefix level requires at least 7 years' relative work experience.

Additional Information:

This is a fixed-term terminal (two-year) position with the option to convert to renewable if program needs and budget allow.

The Division of Continuing Studies is committed to building a diverse workforce. Members of underrepresented communities are strongly encouraged to apply.

Department(s):

A932000-DIVN OF CONTINUING STUDIES/MARKETING&COMM/IMC GEN

Work Type:

Full Time: 100%

Appointment Type, Duration:

Terminal, 24 month appointment.
This position has the possibility to be extended or converted to an ongoing appointment based on need and/or funding

Salary:

Minimum $45,643 ANNUAL (12 months)
Depending on Qualifications

Instructions to Applicants:

To apply for this position, please click on the button at either the top and bottom of this page. You will be asked to submit a cover letter and resume describing your experience as it relates to this position.

Contact:

Taylor Spitzig
taylor.spitzig@wisc.edu
608-263-4431
Relay Access (WTRS): 7-1-1 (out-of-state: TTY: 800.947.3529, STS: 800.833.7637) and above Phone number (See RELAY_SERVICE for further information. )





Official Title:

SR UNIV REL SPEC(T54BN) or UNIV RELATIONS SPEC(T54DN)

Employment Class:

Academic Staff-Terminal

Job Number:

230516-AS

The University of Wisconsin is an Equal Opportunity and Affirmative Action Employer. We promote excellence through diversity and encourage all qualified individuals to apply.

If you need to request an accommodation because of a disability, you can find information about how to make a request at the following website: https://employeedisabilities.wisc.edu/disability-accommodation-information-for-applicants/

The University of Wisconsin-Madison is engaged in a Title and Total Compensation (TTC) Project to redesign job titles and compensation structures. As a result of the TTC project, official job titles on current job postings may change in Fall 2020. Job duties and responsibilities will remain the same. For more information please visit: https://hr.wisc.edu/title-and-total-compensation-study/ .

Employment will require a criminal background check. It will also require you and your references to answer questions regarding sexual violence and sexual harassment.

The University of Wisconsin System will not reveal the identities of applicants who request confidentiality in writing, except that the identity of the successful candidate will be released. See Wis. Stat. sec. 19.36(7).

The Annual Security and Fire Safety Report contains current campus safety and disciplinary policies, crime statistics for the previous 3 calendar years, and on-campus student housing fire safety policies and fire statistics for the previous 3 calendar years. UW-Madison will provide a paper copy upon request; please contact the University of Wisconsin Police Department .

Applications Open: Jan 14 2021 Central Standard Time
Applications Close: Jan 28 2021 11:55 PM Central Standard Time