Digital Communications Specialist

Posting Details

Vacancy Number
S01294
Position Title
Public Communication Spec
Working Title
Digital Communications Specialist
Competency Level
Journey
Dept/School
Student Life Assessment - 40030
Primary Purpose of Organizational Unit

The purpose of the Office of Student Affairs Assessment, Research and Planning is to understand how the Division of Student Affairs at UNCW facilitates student learning and to provide ongoing assessment support for departments within student affairs. To this end, the office is committed to assessing student learning and those institutional conditions, student experiences and psychological processes that influence its development. Included within this commitment are activities designed to provide continued support for departmental formative assessments, including trafficking, satisfaction, benchmarking and other projects necessary for annual reporting.
Another purpose of the office is to address many of the institutional and divisional challenges facing the transition from understanding assessment as evaluative based on student opinions and attitudes (student satisfaction surveys, value of service delivery surveys, etc.) to one grounded in a richer understanding of student learning, how to position this learning using language reflecting an outcomes-based approach to assessment, and how to market this new understanding to all campus constituents.

College
Student Life Assessment - 40030 College
College/School Information

University Information

The University of North Carolina Wilmington, the state’s coastal university, is dedicated to the integration of teaching, mentoring, research and service. Widely acknowledged for its world-class faculty and staff and continuously recognized at a national level for scholarly excellence and affordability, UNCW offers a powerful academic experience that stimulates creative inquiry and critical thinking and a community rich in diversity, inclusion and global perspectives.

A public institution with nearly 18,000 students, UNCW offers a full range of baccalaureate- and graduate-level programs, as well as doctoral degrees in educational leadership, marine biology, nursing practice and psychology; and many distance learning options, including clinical research, an accelerated RN-to- BSN program, an Executive M.B.A. program structured for working professionals, and the nation’s only bachelor’s degree program focused on coastal engineering.

The university’s efforts to advance research and scholarly activities have earned UNCW the elevated designation of “Doctoral Universities: High Research Activity” institution (R2 University) by the Carnegie Classification of Institutions of Higher Education.

UNCW has been part of the University of North Carolina System since 1969.

Location of Workplace
Main UNCW Campus
Brief Summary of Work for this Position

Brief Summary:
The Digital Communication Specialist position will:
-multitask and prioritize the needs of the division’s departments
-be responsible for creating engaging web content and strategic digital initiatives
-monitor trends and emerging issues for digital platforms, especially in the context of higher education sites
-participate in user research and training and usability testing to continually improve the user experience and support the university’s strategic goals
-engage end users with stories empowered by data

Job description:
The range of duties will include:
- Consulting with division departments to interpret communication requirements and information needs
- Developing division departments’ front-end websites
- Utilizing web content management systems and social media management systems
- Providing training and input to division departments developing strategic social media plans; working closely with departments to ensure proper content and messaging executed online is relevant to organizational goals
- Improving the user-experience by applying best practices and industry trends
- Overseeing and/or coordinating the collection, compilation, and analysis of online activity data
- Coordinating and assisting with the collection of departmental annual reports, research summaries, and strategic functions
- Creating and presenting predictive analytical reports and visualizations using graphic design tools such as Adobe Creative Suite and Dreamweaver
- Communicating complex and technical information to a wide variety of audiences whose core competency is not technological
- Evaluating and amending methodology and practice as needed after outcome review and stakeholder or peer consultation,
- Assisting with the Division of Student Affairs’ on committees and other initiatives across the university

Minimum Education and Experience Requirements

- Bachelor’s degree; or equivalent combination of training and experience. All degrees must be received from appropriately accredited institutions.

- In-depth knowledge of new web communication trends and products, which play a critical role in the university’s web presence
- Experience with Web content management systems and social media management systems
- Knowledge of graphic design software and tools such as Adobe Creative Suite, Photoshop, Illustrator and Dreamweaver
- Demonstrate knowledge working with team members and end users to develop and implement best uses for the functionality of data
- Excellent analytical, organizational, verbal and written communication skills
- Ability to develop and maintain positive relationship with the university community, working as an effective team member in a multicultural environment
- Ability to maintain confidentiality and high accuracy in reporting information
- Ability to be collaborative and creative mindset and strong communication skills, both oral and written are required

Preferred education, professional skills and experience

- Master’s Degree earned or in progress from an accredited institution in a relevant field
- A proven background in web design or front-end development
- Strong technological skills and/or the ability to learn various technologies
- Experience in communicating technical information to non-technical audiences

Required Certifications or licensure

N/A

Recruitment Range
$42,000 - $55,000
FTE
1.0 (40 hours per week)
Months Per Year
12 Months
Work Days
Monday - Friday
Work Hours
8:00AM - 5:00PM
Anticipated Ending Date if Time-Limited

Position Number
8162
Job Posting Date
01/06/2021
Posting Close Date
02/04/2021
Special Notes to Applicants

PLEASE NOTE : This posting will close at 11:59PM on the posted closing date. To receive full consideration, please be sure you have fully completed the entire application before you apply for this position. Failure to answer all required questions will cause the system to disqualify your application.

For more info/to apply visit http://jobs.uncw.edu. Applications must be submitted through the online application system to be considered.

You will be required to attach a cover letter and resume to successfully apply for this position. To receive full consideration, please be sure you have completed the ‘Work History’ section of the application before you apply for this position.

This position is being recruited at the Journey level. If no applicants apply who meet the required competency and training & experience requirements, then management may consider other applicants. Salary would be determined based on competencies, equity, budget, and market considerations.

EEO Statement

At the University of North Carolina at Wilmington ( UNCW ), our culture reflects our values of inclusion, diversity, globalization, ethics and integrity and innovation and we are committed to providing equality of educational and employment opportunity for all persons without regard to race, sex (such as gender, gender identity, marital status, childbirth, and pregnancy), age, color, national origin (including ethnicity), religion, disability, sexual orientation, political affiliation, veteran status, military service member status, genetic information, or relationship to other university constituents – except where sex, age, or ability represent bona fide educational or occupational qualifications or where marital status is a statutorily established eligibility criterion for State funded employee benefit programs. UNCW believes that embracing the unique contributions of our faculty, staff and students is critical to our success and paramount in being recognized for our global mindset.

External Link to Posting
https://jobs.uncw.edu/postings/19491
Applicant Documents
Required Documents

1. Resume
2. Cover Letter
3. List of 3 Professional References

Optional Documents Posting Specific Questions

Required fields are indicated with an asterisk (*).

1. * How did you learn of this opportunity with UNC Wilmington (2021)?
   • UNCW Website
   • UNCW Facebook Page
   • UNCW Linkedin Page
   • UNCW Twitter Account
   • UNCW Employee Referral
   • Chronicle of Higher Education
   • Craigslist
   • Diverse Issues in Higher Education
   • Glassdoor
   • Higher Ed Jobs
   • Hispanic Outlook
   • Indeed
   • Inside Higher Ed
   • North Carolina Job Network
   • Women In Higher Education
   • Other