Account Executive - (STA006617)
Sells program underwriting support for KUHF-FM radio or KUHT-TV to the commercial and not-for-profit corporate and business community; service underwriting accounts in a timely and professional manner.
- Researches, contacts, and acquires potential clients in the community; maintains file of all contacts.
- Writes, schedules and presents proposals to develop and maintain underwriting prospects and closes sales.
- Services existing accounts regularly; prepares presentations to encourage renewed and increased funding commitments.
- Writes underwriting copy and on-air promotional announcements; coordinates with programming to ensure timely and accurate broadcasting of announcements.
- Prepares and submits sales and contact activity reports to management.,
- Recommends modifications to the station sales package and marketing plan for generating income.
- Represents the station to the industry, community and other public broadcasting stations.
- Assists with planning and execution of on-air membership campaigns as needed.
- Performs other job-related duties as assigned.
Bachelors and 3 years experience.
Requires a thorough understanding of both theoretical and practical aspects of an analytical, technical or professional discipline; or the basic knowledge of more than one professional discipline. Knowledge of the discipline is normally obtained through a formal, directly job-related 4 year degree from a college or university or an equivalent in-depth specialized training program that is directly related to the type of work being performed.
Requires a minimum of three (3) years of directly job-related experience.
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