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Assistant Director of Admissions Marketing and Communications

Employer
Colorado School of Mines
Location
Colorado, United States
Salary
Salary Commensurate with experience
Date posted
Aug 7, 2020

The Office of Admissions at Colorado School of Mines is excited to welcome a dynamic, creative and experienced Assistant Director to our fast-paced, results driven team!

The Assistant Director of Admissions Marketing and Communications is responsible for supporting admissions marketing and communication initiatives that help drive recruitment and enrollment goals at Mines. The position reports to the Associate Director of Admissions Marketing and Communications and is a member of the Enrollment Management Division.

Responsibilities: 

  • Develop and implement strategic marketing and communication initiatives including but not limited to: brand management, content (print, digital, email, web) development, drip email campaign management, digital and print campaigns, web content and design and presentation materials.
  •  Using data and surveys, strategically and regularly analyze the effectiveness of marketing and communication initiatives and make recommendations for enhancements/additions.
  • Manage marketing material inventory and ordering.
  •  Co-manage the budget specific to admissions marketing and communications. 
  • Hire, supervise and coach student marketing team members.
  • Assist with identifying third party vendors and work closely with the Associate Director of Admissions Marketing and Communications to execute and manage agreements/partnerships.
  • Work closely with cross-campus partners to identify and address communication needs in a timely, strategic and efficient manner.
  • Create documentation and communication flow mappings for campaigns.
  • Support and actively contribute to the goal of achieving greater diversity, inclusion and equity at Mines and work effectively with all members of the campus community.

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